So, what do we make out of a British take away food stall in Singapore? Or a huge portion of individually battered fish and chips served in a bag at less than five dollars? Or even a Mars Bar deep fried?
Simple and yet not so simple, it’s the highly successful CHIPPY British Take Away, which serves unique British and Scottish snack fare at great value for money. With the launch of CHIPPY British Take Away business franchise program, interested investors will be able to tap into the brand’s success.
Established since 2005, CHIPPY British Take Away has expanded to four highly profitable locations in prime malls across Singapore, at Far East Plaza, Raffles City Shopping Centre, Central and Plaza Singapura. The diversity of these locations proves CHIPPY’s popularity with the mass market in Singapore, and the low prices (all items under $5.00) ensure that no potential customer is priced out of the menu.
CHIPPY British Take Away profitability and strength comes from its efficient operations and focused branding. An outlet requires no more than three staff to run during peak hours. As all items are cooked to order, there is no wastage to deal with at the end of every day, the bane of all food operations. An efficient back end operation ensures stock can be accurately monitored at all times to prevent theft and positive cash flow. CHIPPY’s strong branding collaterals also ensure customer trust and loyalty in today’s generic and competitive food market.
For CHIPPY British Take Away’s Singapore franchise opportunities, single unit franchisees can now get their own outlet for less than S$100,000 investment, depending on the size of the unit, ranging from 100-150 sq ft (takeaway outlet) to 200-250 sq ft (diner). The amount will include the franchise fee, the set up cost, initial working capital and rental fees.
To ensure success of the business franchise unit, CHIPPY business franchise opportunities program will provide the following support:
- Site Assessment and Acquisition
- Unit Design and Set up
- Comprehensive Training
- Use of the CHIPPY Franchise Manual
- Pre-opening and Opening Support
- Marketing and promotions
- Over all Operational Oversight
- On Going R&D Assistance
- Supply of Proprietary Raw Materials
The franchisees can also look forward to good business partner as evidenced by the franchisor’s mission statement below:
“We practise ethnical business conducts. We are a supportive business partner dedicated to our franchisees' success. We provide a complete retail system with total professional support and service, for all of us to be successful in our business and benefit from operating as part of a strongly branded and uniform chain. We provide an environment, which fosters personal growth and enables co-workers to be part of a team.”
“CHIPPY British Take Away is ready to share the experience through business franchise plans,” said Hsien Naidu, Director of business consulting firm, Astreem that consists of a team of franchise consultants, business consultants, branding consultants and marketing consultants. “CHIPPY British Take Away is set to develop and share their franchise business concept with investors seeking Singapore franchise opportunities through Singapore food franchise for their business investments.”
Article Source:http://www.articles321.com
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